Forging New Paths To Build a Better Future for PR and Communications
Presenting, "How to tell the truth like a liar," to a packed audience at SXSW Interactive in 2018.
For over two decades, Jason has championed a revolutionary approach to communications that transforms business challenges into breakthrough opportunities. His unconventional journey led him to found The ReadyMade Company in 2024, a creativity and innovation agency that operates under the philosophy that "what's made is the message." ReadyMade believes that the most impactful creative work serves a dual purpose: it’s both an expression of an idea and an instrument for achieving that idea in the world.
Before launching ReadyMade, Jason spent seven years at Huge, the global design and innovation firm, where he built and led the Strategic Communications practice from the ground up. As a member of Huge's global leadership team, Jason united editorial, social, and influencer capabilities with a pioneering "earned creative" approach, creating an award-winning discipline that embedded novelty, relevance, and talkability into every campaign while proactively managing reputational risks. His work helped engineer some of Huge's most celebrated projects, including Pantone's first multi-sensory Color of the Year experience and Full Transparency by Verizon, an open-source, blockchain-based innovation designed to restore corporate transparency and rebuild public trust in digital information.
Prior to joining Huge, Jason was the chief creative officer of Kwittken, an award-winning communications firm that he co-founded in 2005. He was a key architect of its unprecedented growth and success, and under his creative leadership, Kwittken was named a PRWeek Small Agency of the Year finalist (2015), an In2 Sabre Most Innovative Agency of the Year finalist (2015), The Holmes Report’s Small Agency of the Year, Americas, (2014); a PRWeek Best Place to Work (2013); PRWeek’s Boutique Agency of the Year (2011), The American Business Award’s PR Agency of the Year (2011); and The Holmes Report’s Multi-specialist Agency of the Year (2011)
Before co-founding Kwittken, Jason was at Middleberg + Associates/Euro RSCG Magnet (now Havas PR), where he led the agency's Health & Human Capital practice and co-founded PopWorx, a non-traditional communications practice. In 2003, he led the PR efforts for Euro RSCG's research on the emergence of “Metrosexuals,” helping to create one of the year's biggest buzzwords.
Jason was named to PRWeek’s 40 Under 40 list in 2009, and identified by PRovoke Media as one of the 25 most innovative people in communications in 2014 and 2020 (only three people have received this honor twice). He regularly speaks at global conferences, including SXSW, and is a frequent contributor to industry trades and podcasts, as well as national and regional outlets, including The New York Times, Fast Company, and The Wall Street Journal.
Jason has a Master of Arts in Cinema Studies from New York University and a Bachelor of Arts in Socio-Cultural Anthropology from UC San Diego. He lives in New York with his wife and son.